A data breach is an incident that involves the unauthorized or illegal viewing, access or retrieval of data by an individual, application or service. It is a type of security breach specifically designed to steal and/or publish data to an unsecured or illegal location. A data breach is also known as a data spill or data leak.
A potentially unwanted program (PUP) is a piece of software that is also downloaded when a user downloads a specific program or application. PUP is similar to malware in that it will cause problems when it is downloaded and installed.
This term was coined by Internet security company McAfee to avoid labeling downloadable programs as malware. What makes a PUP different from malware is that the user gives consent to download it. When the user downloads a program from the Internet and neglects to read the download agreement, he or she may fail to understand what other unwanted programs are being downloaded.
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