The Biggest Picture: Knowing Your Customer Across Multiple Platforms

Customer data lives everywhere, and in all kinds of systems: ERP, CRM, sales automation, online marketing, the list goes on. And while many of these applications remain on-prem, many more are in the cloud, which creates an even more fragmented view. Register for this episode of Hot Technologies to hear Data Scientist Dez Blanchfield and Chief Analyst Dr. Robin Bloor explain how today’s customer-centric organizations are staying ahead of the curve by synthesizing data across a range of systems. They’ll be briefed by John Evans and Diana Collins of Magnitude Software, who will showcase Magnitude ONE, which enables connectivity across the most popular systems in play today, including Microsoft Dynamics, Oracle eBusiness Suite,, Marketo, Hubspot and many others, all via their alliance with Scribe Software.