INFOGRAPHIC: The Benefits of Big Data Marketing

Why Trust Techopedia

If you had to pick just one group of people who’s most excited about the promise behind big data, it might just have to be marketers. After all, the more you know about your customers, the better positioned you’ll be to provide the products and services they actually need – and will pay for. According to this infographic by IconicMind.com, 71 percent of marketers plan to implement a big data analytics solution within the next three years. Currently, less than 10 percent of marketers are using the data they have in a systematic way. What that means is that we may be in for a big shift in advertising and marketing – and possibly tech jobs for those who have the skills to crunch all that data.

What do you think? Will big data revolutionize marketing? Tweet us @Techopedia.

Oh, and check out more content on big data here.

INFOGRAPHIC: The Benefits of Big Data Marketing

Advertisements

Related Reading

Advertisements
Techopedia Staff
Equipo Editorial
Techopedia Staff
Equipo Editorial

At Techopedia, we aim to provide expert guidance, insight, and inspiration to anyone interested in tech & crypto. From defining complex jargon in our dictionary, to exploring the latest trends in our articles, our goal is to help you better understand the modern landscape. With our in-depth reviews, guides, industry-expert interviews, and tutorials, we hope to provide you with all the information you need to make better, informed decisions.