Information Design

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What Does Information Design Mean?

In IT, information design refers to the effective presentation of information. It involves crafting data and presenting them in ways that allow them to be perceived and understood well. This term is often associated with disciplines such as graphic design and data visualization.

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Techopedia Explains Information Design

In information design, data analysts need to consider the type of audience and to determine the most effective way to present data to the target audience. Information design can be contrasted with two other disciplines: information planning, which looks at data sets and how they relate to goals, and information architecture, which governs how contextual information should be organized.

A good example of information design is the infographic, a graphic visual presentation that combines text and graphics for better and more stimulating presentation of information. The infographic is a work of graphic design — it takes the related parts of a project, including the data, and presents them using particular visual strategies.

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Margaret Rouse
Technology Expert
Margaret Rouse
Technology Expert

Margaret is an award-winning technical writer and teacher known for her ability to explain complex technical subjects to a non-technical business audience. Over the past twenty years, her IT definitions have been published by Que in an encyclopedia of technology terms and cited in articles by the New York Times, Time Magazine, USA Today, ZDNet, PC Magazine, and Discovery Magazine. She joined Techopedia in 2011. Margaret's idea of a fun day is helping IT and business professionals learn to speak each other’s highly specialized languages.