ALERT

[LAST CHANCE] Data Layer: Modern Business, Defined

Click-To-Callback

Definition - What does Click-To-Callback mean?

Click-to-callback is an important feature in web forms and customer relationship management software products that allows customers to get an immediate call back from a company. With this feature, the user clicks on a button that triggers an alert at a call center or other area, where a company representative will call that person back to offer them information about what they are searching for online.

Techopedia explains Click-To-Callback

Part of using click-to-callback in a unified communications strategy involves eliminating some of the barriers to phone conversation. In this case, rather than requiring full dialing and an inbound call initiative on the part of the customer, click-to-callback makes it easier to get this initial phone contact established. If the company cannot immediately respond, they can send a prerecorded message.

Click-to-callback is being used by big companies to try to establish more effective customer relationships and therefore drive business outcomes. Alternately, companies can also use similar tools called “click to chat” to otherwise initiate these connections and get more proactive about reaching customers. With either kind of tool, it is important to have someone on the company on the other end to quickly follow up with customers, which has been identified as a main challenge of these and other ideas like chat window service on a web site.

Techopedia Deals

Connect with us

Techopedia on Linkedin
Techopedia on Linkedin
Tweat cdn.techopedia.com
"Techopedia" on Twitter


'@Techopedia'
Sign up for Techopedia's Free Newsletter!

Email Newsletter

Join thousands of others with our weekly newsletter

Resources
The 4th Era of IT Infrastructure: Superconverged Systems
The 4th Era of IT Infrastructure: Superconverged Systems:
Learn the benefits and limitations of the 3 generations of IT infrastructure – siloed, converged and hyperconverged – and discover how the 4th...
Approaches and Benefits of Network Virtualization
Approaches and Benefits of Network Virtualization:
Businesses today aspire to achieve a software-defined datacenter (SDDC) to enhance business agility and reduce operational complexity. However, the...
Free E-Book: Public Cloud Guide
Free E-Book: Public Cloud Guide:
This white paper is for leaders of Operations, Engineering, or Infrastructure teams who are creating or executing an IT roadmap.
Free Tool: Virtual Health Monitor
Free Tool: Virtual Health Monitor:
Virtual Health Monitor is a free virtualization monitoring and reporting tool for VMware, Hyper-V, RHEV, and XenServer environments.
Free 30 Day Trial – Turbonomic
Free 30 Day Trial – Turbonomic:
Turbonomic delivers an autonomic platform where virtual and cloud environments self-manage in real-time to assure application performance.