Tech moves fast! Stay ahead of the curve with Techopedia!
Join nearly 200,000 subscribers who receive actionable tech insights from Techopedia.
Off-Page Optimization
Definition - What does Off-Page Optimization mean?
Off-page optimization is a search engine optimization (SEO) process that involves all processes external to the website that can affect its search engine reach and results. It is a series of different processes that are directly or indirectly performed on external websites with the intent to optimize it for search engines.
Techopedia explains Off-Page Optimization
Off-page optimization primarily involves creating or building links on third-party or external websites. Typically, off page optimization includes:
- Creating links on third-party websites that link back to the optimized website
- Placing keywords/website name/webpage in anchor text of links created
- Building links on authoritative websites (that are established and recognized globally)
- Building links on related websites
- Creating links on social media networks
- Submitting the website to search engines and Web directories
![[Free Research Report] Data Center & Infrastructure Report: Outlook for 2020](http://www.techopedia.com/images/uploads/w_serg08c8w.jpg?mode=fit&width=200&height=150)
![[Free Report] Tableau vs. QlikView vs. Power BI](http://www.techopedia.com/images/uploads/w_sele232c8w.jpg?mode=fit&width=200&height=150)
