Google Bomb

What Does Google Bomb Mean?

A Google bomb is an orchestrated linking campaign that is aimed at creating a high search result for a Web page. Specific keywords are chosen to make a statement – political, humorous or otherwise – about the Web page that is displayed. When these keywords are entered as a search query, the targeted Web page becomes the top result.


Techopedia Explains Google Bomb

In one of the more famous Google bombs, then-president George W. Bush’s official White House bio page was linked by pages all around the Web using the anchor text “miserable failure.” Consequently, entering “miserable failure” into Google returned the president’s bio page as the top result. Other famous Google bombs include the Church of Scientology’s official site as the top result for “dangerous cult” and Tony Blair’s online bio as the top result for “liar.” In 2007, Google announced that it had made changes to reduce the effectiveness of Google bombing.


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Margaret Rouse

Margaret Rouse is an award-winning technical writer and teacher known for her ability to explain complex technical subjects to a non-technical, business audience. Over the past twenty years her explanations have appeared on TechTarget websites and she's been cited as an authority in articles by the New York Times, Time Magazine, USA Today, ZDNet, PC Magazine and Discovery Magazine.Margaret's idea of a fun day is helping IT and business professionals learn to speak each other’s highly specialized languages. If you have a suggestion for a new definition or how to improve a technical explanation, please email Margaret or contact her…