Business to Anyone

What Does Business to Anyone Mean?

Business to anyone (B2A) is a sarcastic take on the conventional “business-to” classification system, which includes business to business and business to consumer. A business-to-anyone company tends to be one that’s in dire straits and is therefore willing to work with anyone. B2A is likely too broad as a business strategy. B2A is also called business to everybody (B2E).

Advertisements

Techopedia Explains Business to Anyone

The technology world and the business world share a love of acronyms that can get overwhelming at times. A similar backlash followed the “e” trend during the dot-com boom that saw e-retailers, e-business, e-advertisers – basically e-anything. B2A was meant to be a swipe at the list of “business-to” variants that include: Ironically, B2A has since appeared as a legitimate description for a business that sells to consumers, governments and businesses.

Advertisements

Related Terms

Margaret Rouse

Margaret Rouse is an award-winning technical writer and teacher known for her ability to explain complex technical subjects to a non-technical, business audience. Over the past twenty years her explanations have appeared on TechTarget websites and she's been cited as an authority in articles by the New York Times, Time Magazine, USA Today, ZDNet, PC Magazine and Discovery Magazine.Margaret's idea of a fun day is helping IT and business professionals learn to speak each other’s highly specialized languages. If you have a suggestion for a new definition or how to improve a technical explanation, please email Margaret or contact her…