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A Common Short Code (CSC) is a short numeric code used to access certain mobile services via the transmission of special Short Message Service (SMS) messages. A CSC is usually three to six digits in length and designed for quick and easy mobile device entry.
Supported by all major carriers, CSCs suit a variety of interactive purposes, including ordering ringtones or making charity donations.
A CSC may be obtained from the Common Short Code Administration (CSCA), Mobile Application Service Providers (MASP) and wireless carriers. A CSC application must be submitted to the appropriate wireless carrier for processing.
CSC-based campaign development may be expedited by tapping into MASPs and their knowledge of the intricacies related to CSC campaigns. MASP services range from small projects to full-fledged campaign management.
CSCs are usually available as either of the following types:
In a typical CSC campaign, subscribers enter SMS message text that is sent to the specified short code. For example, the text may specify a ringtone name or account number.