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Net-Results

Definition - What does Net-Results mean?

Net-Results is a marketing software that automates the process of email marketing, lead nurturing, lead generation and related marketing processes. It is packaged and delivered over the Internet as a Software as a Service offering.

Net-Results is a combination of several different marketing-specific tools bundled together to enable businesses to segment their prospective customers based on a number of key factors.

Techopedia explains Net-Results

Net-Results is primarily a marketing automation tool that features built-in software such as lead scoring, lead nurturing and lead management. Net-Results can also be integrated with a website, application or customer relationship management (CRM) software. Net-Results assigns scores to leads based on administrative preferences, pushes marketing communication to leads that require further nurturing and tracks the activity of prospective leads on the website.

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