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Page hijacking is a technical form of redirecting Web traffic that exploits certain glitches in search engines. Page hijacking involves creating a site that roughly duplicates the content of an existing site, then games search engine ranking systems to make sure that the second, duplicated site gets more recognition than the original. The goal in page hijacking is to make the second page more prominent than the first.
Less often, page hijacking can also refer to when the owner or creator of a page loses control of that page, as in certain social media situations.
Page hijacking may also be called 203 hijacking.