CRM Customer Service Solution

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What Does CRM Customer Service Solution Mean?

A CRM customer service solution is a customer relationship management (CRM) tool that businesses or organizations use to enhance elements of their customer service processes. A CRM customer service solution will typically include a database or similar resource, which houses data on customers or any other information that will help to improve customer service.

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Techopedia Explains CRM Customer Service Solution

A CRM customer service solution has its own interface, which many buyers consider an important part of its overall design. The interface may help to make business data more accessible to customer service representatives, sales staff, or anyone else who is working for or assisting the business or organization.

Along with providing an accessible clearinghouse of information, a CRM customer service tool can help users to manage accounts differently to meet customer service goals. The specific customer service element of this type of program often compliments a greater suite of tools for customer relationship management.

Customer relationship management is widely defined as a resource that can help form relationships with existing customers. It can also help companies generate sales leads, find potential clients and connect with other business contacts.

Other parts of a customer relationship management solution may include analytics, tech support, or appointment-setting systems, as well as other defined areas of customer relationship management, such as sales force automation and product management.

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Margaret Rouse
Technology Expert
Margaret Rouse
Technology Expert

Margaret is an award-winning technical writer and teacher known for her ability to explain complex technical subjects to a non-technical business audience. Over the past twenty years, her IT definitions have been published by Que in an encyclopedia of technology terms and cited in articles by the New York Times, Time Magazine, USA Today, ZDNet, PC Magazine, and Discovery Magazine. She joined Techopedia in 2011. Margaret's idea of a fun day is helping IT and business professionals learn to speak each other’s highly specialized languages.