Cisco CloudCenter: Get the Hybrid IT Advantage

Facebook Commerce (F-Commerce)

Definition - What does Facebook Commerce (F-Commerce) mean?

Facebook commerce (F-commerce) refers to e-commerce that is facilitated by the Facebook social media platform. Facebook is a major enterprise, with hundreds of millions of users and near-constant media exposure. Facebook commerce seeks to use elements of Facebook to drive sales.

Techopedia explains Facebook Commerce (F-Commerce)

Those who analyze Facebook commerce often distinguish between transactions that take place on a Facebook page and those that use Facebook Open Graph, a tool for fusing third-party websites with Facebook’s site. Some companies set up dedicated Facebook stores to capture sales from Facebook users, while others set up sophisticated promotional ads to direct Web users toward some other sales venue.

The list of companies pursuing F-commerce is extensive and most marketing experts agree that the volume of future F-commerce will grow into many billions of dollars annually. Companies like Starbucks and Ticketmaster have already built extremely successful Facebook commerce operations, and more diverse businesses are looking at including F-commerce elements in sales expansions.

Share this:

Connect with us

Email Newsletter

Join thousands of others with our weekly newsletter

The 4th Era of IT Infrastructure: Superconverged Systems
The 4th Era of IT Infrastructure: Superconverged Systems:
Learn the benefits and limitations of the 3 generations of IT infrastructure – siloed, converged and hyperconverged – and discover how the 4th...
Approaches and Benefits of Network Virtualization
Approaches and Benefits of Network Virtualization:
Businesses today aspire to achieve a software-defined datacenter (SDDC) to enhance business agility and reduce operational complexity. However, the...
Free E-Book: Public Cloud Guide
Free E-Book: Public Cloud Guide:
This white paper is for leaders of Operations, Engineering, or Infrastructure teams who are creating or executing an IT roadmap.
Free Tool: Virtual Health Monitor
Free Tool: Virtual Health Monitor:
Virtual Health Monitor is a free virtualization monitoring and reporting tool for VMware, Hyper-V, RHEV, and XenServer environments.
Free 30 Day Trial – Turbonomic
Free 30 Day Trial – Turbonomic:
Turbonomic delivers an autonomic platform where virtual and cloud environments self-manage in real-time to assure application performance.