A McLuhanism is a saying or phrase attributed to Marshall McLuhan (1911-1980), a Canadian intellectual who was a somewhat prominent figure in the world of media and advertising. McLuhan wrote various books and lectured at the University of Toronto.
One of the many quotes attributed to McLuhan is “the medium is the message,” an enduring quote that references the connection between a certain message and its meaning, and the platform that is used to deliver it. Other McLuhanisms are similarly crafted to engage ideas that could be characterized as dichotomous, circuitous or Hegelian. McLuhan himself described a McLuhanism as “a form of circuitry” and used adjectives like “cynical” to describe the McLuhanism. Other famous quotes include “all advertising advertises advertising,” “money is the poor man’s credit card,” and “the answers are always inside the problem, not outside,” among others.
Share this Term
Tech moves fast! Stay ahead of the curve with Techopedia!
Join nearly 200,000 subscribers who receive actionable tech insights from Techopedia.
Latest Articles
By: Arthur Cole | Contributor
By: Todd Wasserman | Contributor
By: Kishore Jethanandani | Contributor
By: Devin Partida | Editor-in-Chief for ReHack.com
