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Textio is an augmented writing program that promises to help customers spin up copy in new and innovative ways.
This software bills itself as “the augmented writing platform” and is just now emerging in the new market for machine learning and artificial intelligence services.
The idea of Textio is that computers can learn to create good writing by analyzing existing writing and setting up lexical rules that will automate the process of writing itself.
However, there are some critics of this type of program who claim that it will be limited by the value learning problem – in other words, the machine’s inability to inherently learn what to value and how to intuitively create optimal results.
Part of the frontier of artificial intelligence is trying to create machines that can think like humans – Textio is one form of innovation that represents this challenge.