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Augmented Reality (AR)

Definition - What does Augmented Reality (AR) mean?

Augmented reality (AR) is a type of interactive, reality-based display environment that takes the capabilities of computer generated display, sound, text and effects to enhance the user's real-world experience.

Augmented reality combines real and computer-based scenes and images to deliver a unified but enhanced view of the world.

Techopedia explains Augmented Reality (AR)

Augmented reality has many different implementation models and applications, but its primary objective is to provide a rich audiovisual experience. AR works by employing computerized simulation and techniques such as image and speech recognition, animation, head-mounted and hand-held devices and powered display environments to add a virtual display on top of real images and surroundings.

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