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A blog audience is the group of people who visits and returns to a blogger’s site. Developing a true audience – as opposed to gaining unique visits through search-engine optimization – is a tall order for bloggers as Internet users tend to have variable tastes.
Most successful blogs have a few key attributes that help them maintain and continue to grow a loyal audience. High-quality content that is relevant to the group of people the blog aims to target is the most important factor. However, for new bloggers, attracting that group of people may involve some of the following strategies: