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A static Web page is a page that is built using HTML code and features the same presentation and content, regardless of user identity or other factors. Static Web pages are easier to code and assemble than dynamic Web pages, which may feature customizable content according to a user's identity or other factors.
Static Web pages are also known as static websites.
In a sense, a static Web page is just a simple purveyor of information. Designers often use a combination of text and images, controlled by HTML tags, to render something that is a lot like a newspaper page. It has typesetting and layout, but it does not change from one load to another.
Another way to understand static Web pages is to contrast them with dynamic Web pages. The latter have controls and forms that are deep coded, so that the page displays differently to different users or in different situations. For example, a dynamic Web page may access a database to find out about a user’s identification and history, or to display custom items like the user's name or his/her collected preferences. In contrast, a static Web page does not provide this kind of customization.