What is Cosm: Immersive Experience Taking Sports Viewing to New Level

Well, it didn’t take long for the phenomenon of Cosm to sweep social media, leaving sports fans worldwide in total awe – but what is Cosm, and how might it change how we watch sports forever?

For those unfamiliar with the viral sensation, Cosm offers an unparalleled immersive sports experience, seating up to 2,000 spectators at a time in the heart of an event’s action in cinematic proportions…without the need for VR headsets.

Whether you’re watching football at Cosm, Premier League soccer, NBA, or the UFC, the Cosm immersive experience gives you VIP access directly from the sidelines, courtside, or inside the Octagon itself.

First debuted in Hollywood Park in Los Angeles and a newly opened venue in Dallas, Texas, Cosm is redefining how we get close to the action without being at an event, but it doesn’t come without a hefty price tag for the best seats.

How Cosm Works

It all started with Californian-based tech firm Cosm, led by CEO, President, and former NFL offensive lineman Jeb Terry.

They decided to repurpose existing planetarium display technology to provide an advanced immersive experience for dedicated sports entertainment purposes.

Utilizing a massive 180-degree 12k-plus LED display, the three-story dome projection system streams live sporting events to a captivated audience with a 12k horizontal and 10k vertical resolution.

Eighty-seven feet in diameter, the LED displays are 150 times brighter than a standard planetarium display and ten times brighter than traditional flat-screen digital cinemas.

Additionally, the incorporation of Epic Games’ Unreal engine allows fans to enjoy real-time, seamless live content delivered through advanced cloud computing processing.

Is this the Future of Watching Sports?

The benefits appear unparalleled, yet what is Cosm’s potential impact on the future of spectator sports?

Given its instant popularity and the viral nature of fans’ social media posts from inside the domed planetarium-esq displays, it all points to becoming a sensation with sports fans of every discipline.

The potential to watch football at Cosm during the Super Bowl or other major events such as the soccer World Cup and the Olympic Games could be a game changer for fans to taste the experience as if they were standing on the stadium sidelines.

In all honesty, the only limitation to the immersive experience on offer is that the only two venues are in Los Angeles and Dallas and the price, which may put people off.

However, given the immense amount of interest and the rave reviews, it is unlikely to be long before Cosm, or a competitor, expands further.

Who knows? It could just be a matter of time before we all can enjoy front-row seats as sporting history is being written.

How it Compares to Other Ways to Watch Games

Even if the innovative technology doesn’t impress you, you might be wondering what is Cosm and how it appeals – surely it can’t compete with being at the game itself, right?

Well, the Cosm immersive experience has thought of that, too.

Each Cosm venue is purposefully designed to integrate immersive digital displays with fan-orientated digital spaces and services.

These include supporters’ lounges, bars, and food and beverage table service, which, with live stadium crowd noise pumped in, creates a truly holistic entertainment environment.

For example, if you want courtside seats to watch how the NBA season unfolds throughout the season – then Cosm is the venue for you as the company has partnered with ESPN.

Here’s how Cosm compares the other sports viewing experiences.

At the Stadium

Sure, nothing quite matches the raw energy of being at the stadium – but imagine having VIP, front-row seats just yards from the action.

Cosm provides a fully immersive experience, guaranteeing that every audience member enjoys uninterrupted views and instant replays, which adds an extra layer of engagement.

Then you’ve got the benefits of not having to navigate the fan traffic getting to and from the game and atrocious weather.

At Home

Of course, watching sports at home is the most convenient and cost-effective way to witness the action unfold.

However, no matter what sport you’re into, comparing Cosm’s fully immersive capabilities to watching the game at home is equivalent to trying to enjoy a Rolling Stones concert but on your smartphone.

When you also consider your home television is likely to be limited to a 4k or 8k resolution, Cosm’s enormous 12k domed viewing screen, combined with the amplified sporting atmosphere of the game, makes for an unreal spectator experience.

Then there’s the bonus of food and beverage table service and their interactive social premise; once you’ve attended a game at a Cosm venue, chances are you won’t watch a game at home again.

At Sportsbooks

While watching a live sporting event at one of the best online sportsbooks has its advantages, it doesn’t match the sensory experience that Cosm provides to its guests.

Sharing a front-row experience as the sports action unfolds certainly beats clustering around the sportsbook’s TVs.

And whereas most broadcasters offer a bird’s-eye view of the match, the Cosm Shared Reality experience, with its massive 12k-plus LED sideline cameras and overhead monitors, combines the best of both viewing perspectives.