AI Pin Creator Humane Is Already Said to Be Looking For A Buyer

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Key Takeaways

  • Humane is reportedly looking for a buyer just a month after the AI Pin launch.
  • The startup is looking to sell for less than $1 billion.
  • The AI Pin has struggled to find an audience.

Humane, the startup behind the AI Pin, is already believed to be searching for a buyer.

Bloomberg sources claimed Humane was exploring a sale with the help of a financial advisor, and was hoping to sell for between $750 million to $1 billion. There was no mention of prospective buyers.

The company is reportedly in the early stages of of selling itself, and there’s no guarantee the process will lead to a deal. We’ve asked Humane for comment and will let you know if we get a response.

Humane began shipping the AI Pin this April. The Star Trek-like wearable device is effectively a ChatGPT assistant on your chest. It’s meant to answer questions, send messages, capture images, and otherwise perform tasks that would normally require a smartphone or smartwatch. If you do need a screen, a “laser ink” display projects on to your hand. In theory, this lets you stay more present in the real world and keeps your hands mostly free.

However, the AI Pin launched to mostly negative reviews. As with the Rabbit R1, the generative AI simply doesn’t match expectations. It’s slow to respond, frequently inaccurate, and can’t perform common duties like setting timers. The poor battery life makes it impractical to wear all day, and it’s largely separate from other ecosystems; you have to visit the web in many cases.

The price is also a major obstacle. At $699 plus a $24 monthly subscription, the AI Pin costs as much as a good smartphone with a basic service plan, and more than many cellular-equipped smartwatches.

Humane has acknowledged the issues with the AI Pin, and has vowed to make improvements. It characterized the launch as the “first chapter in a big story.” If the report is accurate, however, the company might not be confident that it can operate independently for much longer.