Apple Event 2024: Everything You Might Have Missed

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Key Takeaways

  • Apple unveiled the iPhone 16 series with a starting price of $799.
  • The Watch Series X debuts with Apple’s largest display to date.
  • The AirPods 4 and updated AirPods Max now include noise canceling and USB-C charging.

Apple launched the iPhone 16 series, AirPods 4 in entry-level and mid-tier versions, and the Watch Series X. Here’s what you could have missed from Apple Event 2024.

iPhone 16

Price: starts at $799

The iPhone 16 features a new vertical camera layout, an Action button, and a touch-sensitive Camera Control. It is powered by the A18 chip with a 16-core Neural Engine and a five-core GPU, delivering up to 30% improved performance and efficiency over the A16 Bionic.

As for features, the phone includes:

  • 6.1-inch display,
  • 8GB of RAM,
  • storage options from 128GB to 512 GB,
  • a graphene thermal system for improved cooling,
  • a 48MP primary camera,
  • upgraded ultrawide and macro photography capabilities.

The iPhone 16 supports Wi-Fi 7, has a 3,561mAh battery, and is available in five colors.

iPhone 16 Plus

Price: starts at $899

The iPhone 16 Plus has a 6.7-inch display, the same A18 chip, 8GB of RAM, and the same storage options as the base model. It also features the new Action button and Capture Control for media.

Although it shares the same camera setup as the iPhone 16, the Plus model has a 4,006mAh battery, 9% smaller than its predecessor, and uses a graphene thermal system to avoid overheating. It is available in black, white, pink, green, and ultramarine blue.

iPhone 16 Pro

Price: starts at $999

The iPhone 16 Pro sports a 6.3-inch display with thinner bezels and up to 1,200 nits of brightness, a 20% increase from its predecessor.

It features:

  • A18 Pro chip,
  • faster 16-core Neural Engine,
  • improved machine learning accelerators,
  • six-core GPU with double the ray tracing performance,
  • 8GB of RAM,
  • up to 2TB of storage.

The battery capacity is slightly increased to 3,355mAh, with wired charging now at 40W and wireless charging at 20W. The Pro model includes 48MP main and ultrawide cameras, a 12MP telephoto lens, and advanced features such as 4K video at 120FPS with Dolby Vision HDR and improved audio quality with spatial audio. It introduces a new gold-hued Desert Titanium color.

iPhone 16 Pro Max

Price: starts at $1,199

The iPhone 16 Pro Max, Apple’s flagship model, features a 6.9-inch OLED display with up to 1,200 nits of brightness and the A18 Pro chip. It includes a new capacitive Capture button and a more polished titanium chassis. Storage is boosted to 2TB, with 40W wired and 20W wireless charging. The phone uses a graphene thermal system for cooling. It shares its camera system with the Pro model, including:

  • 48MP ultrawide lens,
  • 5X zoom,
  • 4K 120FPS video.

It is available in the same colors as the Pro model, plus a new gold/bronze option.

Apple Intelligence and AI Features

The A18 chips enable Apple Intelligence features like image generation and AI text rewriting. The iPhone 16 series will introduce Visual Intelligence, offering details about camera content. Apple Intelligence will enter beta for US English users next month, with more language support to follow.

Preorders for the iPhone 16 lineup start on September 13th at 5 AM PT, 8 AM ET, and 1 PM GMT.

The devices will begin shipping on September 20th.

Apple Watch X

Prices: $399 (wireless) and $499 (GPS)

The latest Apple Watch Series X features a rounder design with the largest display ever. It is 10% thinner than its predecessor and includes a larger screen. The watch charges fully in 30 minutes and lasts 18 hours.

It boasts the new S10 chip, improved LTPO-TFT display technology, and enhanced sound for music playback. The model is available in titanium in three new colors.

The Series X also introduced sleep apnea detection but lacks blood pressure detection and glucose monitoring.

 

Apple Watch Ultra 2 in Black Titanium

Price: starts at $799

Apple has unveiled a black titanium color option for the Watch Ultra 2 and introduced a new Titanium Milanese loop band.

There were speculations about a potential Watch Ultra 3, but Apple supply chain analyst Ming-Chi Kuo indicated that more time is needed to develop advanced health management features.

AirPods 4 in Two Versions

Price: $129 (entry-level) and $179 (mid-tier)

Apple also introduced the AirPods 4, replacing the AirPods 2 and 3. The budget AirPods 4, lacking active noise cancellation (ANC), is designed for cost-conscious users.

The mid-tier AirPods 4 includes ANC, previously available only on the AirPods Pro, making noise cancellation more accessible. Both variants incorporate the H2 chip, enhancing performance and audio quality. The mid-tier model also features transparency mode and wireless charging, while both models support USB-C.

AirPods Max

Price: $449 – $549

The updated AirPods Max now feature USB-C charging and new colors: orange and starlight. It retains the H1 chip, which limits advanced sound-tuning to the second-generation AirPods Pro. This feature is also available in the mid-tier AirPods 4.

The AirPods Pro 2 Hearing Features

The AirPods Pro 2 remains physically unchanged but now includes Hearing Protection, a doctor-ready hearing test, and a hearing aid mode. FDA clearance is anticipated in over 100 countries this fall.