When you buy through affiliate links in our content, we may earn a commission at no extra cost to you. Learn 
Blue verification checkmarks, previously only available on the web, are bringing another layer of security to Gmail on iOS and Android.
Senders who have adopted BIMI and also have a registered trademark (VMC) will see a blue verified checkmark between the sender name and date.
Recipients can tap the blue checkmark to display the message, “This sender of this email has verified that they own [example.com] and the logo in the profile image.”
Google’s BIMI feature shows brand logos next to the name and address of the sender, and, according to the tech giant, “promotes another layer of security to Gmail by requiring strong authentication and verification of logos before they’re displayed [in Gmail] as Avatars.”
Gmail Verification Checkmarks Rolling Out Soon on Mobile
The blue checkmarks for iOS and Android are rolling out to both personal and Workspace Google accounts “over the next few weeks.”
Google will also begin supporting Common Mark Certificates (CMC) to allow those who don’t have a registered trademark, and therefore don’t qualify for a VMC, to utilize BIMI.
With a CMC, the sender’s brand logo is displayed but there’s no Gmail verified checkmark.
The introduction of verification checkmarks across Gmail for iOS and Android should help to stop spam and build trust between recipients and senders. It ensures recipients will feel more confident that emails are actually coming from a genuine business rather than a malicious actor.
