The Best Cloud POS System 2024 – Pricing & Features

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The best cloud-based POS systems allow you to access your transaction data from any device and anywhere and empower your team members to serve customers flexibly and agilely. These powerful hardware and software combinations enable businesses to unlock the efficiency, accuracy, and scale of the cloud.

But with so many options out there, choosing the right cloud POS system can be challenging. That’s where we come in. We’ve reviewed all the top cloud POS providers to bring you a list of the best cloud POS systems, so you can make an informed choice for your company.

Let’s get started.

The Best Cloud POS Systems

  1. Clover: Best for industry-specific features
  2. Shopify: Best for omnichannel
  3. TouchBistro: Best for menu management
  4. Lightspeed: Best for inventory management
  5. Lavu: Best for iOS
  6. Toast: Best for Android
  7. Square: Best free cloud POS system

Reviews of the Best Cloud POS Systems

Below, we’ll take a deep look at each of our top Cloud POS providers in detail, exploring each vendor’s unique features, price, and overall pros and cons. It’s important to note that no one provider is resoundingly better than the others. Each has their own strengths and weaknesses, and the one you choose will depend on factors like your needs and budget.

1. Clover – Best for Industry-Specific Features

Clover Logo

Best For Best for unique industry features
Free Trial? No
Price From Quote based depending on sector
Transaction Fees Quote based
Reporting Yes
Why We Picked It

Clover makes our list for its fantastic sector-specific features. We love that this cloud POS system has different offerings tailored to every sector, spanning professional services, retail, hospitality and more.

On top of that, we like Clover’s clever additional features, like shift management capabilities for restaurants, order management features for retailers, and customer engagement features to boost marketing and sales, all of which turn this cloud POS into a robust operational efficiency platform.

Features
  • Competitive Pricing for POS: Clover’s cloud-based POS system stands out for its exceptionally low credit card processing fees in the market, surpassing even leading platforms like Square, Toast, and Vend. Offering a range of Clover payment processor options, both software and hardware, it enables businesses to accept diverse payment methods, from traditional cash and checks to modern tap cards, mobile wallets, PayPal, Venmo, and online transactions.
  • Robust Cloud POS System: Whether you operate a restaurant, professional services firm, or retail outlet, Clover’s cloud-based system simplifies payment processing and operational tasks, ensuring the smooth handling of card transactions. Moreover, you can conveniently monitor transaction data and generate reports from anywhere at any time.
  • Efficient Team Management: Clover POS comes equipped with excellent team management functionalities to streamline workforce operations and boost productivity. Through the app, assigning role-based permissions, implementing performance evaluations, and organizing staff incentives become effortless. Additionally, managers can accurately track employee time and attendance with the Time Clock feature.
  • Access to Real-Time Reporting Anywhere, Anytime: Clover empowers businesses with comprehensive insights into profitability through real-time sales data, employee sales performance metrics, and more. With the right credentials, accessing this valuable information is possible from any device, ensuring you stay informed and in control at all times.
Pricing Plans

Clover’s pricing structure varies greatly, contingent upon the industry you operate in and any add-on features you may wish to include. This means that it’s difficult to provide exact pricing, as the company’s pricing structure is so adaptable.

Still, after trying the software for one month, we were pleased to see that our plan cost just $50 per month, and it included a handheld POS device. This experience shows us that Clover can be quite competitively priced as a POS for small businesses.

However, it’s worth noting that as your business requirements grow in complexity, Clover’s pricing will probably increase, too–and the price can balloon rapidly if you need several pieces of hardware.

Who's It Best For?

With fantastic industry-specific features and amazing reporting capabilities, Clover is a solid cloud POS for small, growing businesses that want a cost-effective, comprehensive system.

Pros pros

  • Industry-specific features
  • Plenty of integrations
  • Don’t have to pay extra for hardware
  • Robust reporting functionality

Cons cons

  • Expensive for large organizations
  • Not as intuitive to use as other providers
  • Cannot use your own hardware

Read our full Clover POS review

2. Shopify – Best for Omnichannel Businesses

Shopify Logo

Best For Omnichannel businesses
Free Trial? Yes
Price From $29 per month
Transaction Fees 2.9% + 30c per transaction
Reporting Yes
Why We Picked It

Shopify makes our list for its holistic, thoughtful offering that’s perfectly catered to omnichannel retailers. We love that, on top of its excellent POS software and hardware, it also helps businesses ace their ecommerce game through features like a website builder, marketing tools, and much more.

Still, for all of its great features, it’s crucial to note that Shopify is on the more expensive side. Because of that, we suggest only medium organizations invest in Shopify. Unless, of course, you’re already a Shopify subscriber, in which case it will probably make sense to continue using the platform.

Features
  • Ease of use: Shopify’s user interface is incredibly intuitive, making this application a delight to use. On top of that, it’s functionality-rich, but all of the features are easy to understand and get to grips with.
  • Perfect for omnichannel: Shopify offers a wealth of user-friendly features that are perfect for companies with an ecommerce wing, including customizable checkout options, automated abandoned cart recovery, and seamlessly triggered discount codes
  • Marketing and promotions embedded: Each Shopify plan is bundled with powerful marketing tools such as customer segmentation capabilities, unlimited contacts, and engagement features like Shopify Email and Shopify Inbox, enabling you to boost marketing efforts at no extra cost.
  • Unique features: Shopify has several thoughtful features we haven’t seen in other POS providers. For instance, if a customer closes their tab before completing their transaction, you can implement an automated email to them, showcasing the items and providing a convenient link for completing the purchase online.
Pricing Plans

Shopify’s basic plan seems quite cost-effective at first–but keep in mind that you’ll also need to pay for hardware initially. Plus, when you look at the higher tier plans, Shopify quickly escalates in price, meaning it might not be scalable for every small business.

Plan Cost Processing rate Hardware
Basic $29/month 2.9% From $50
Shopify $79/month 2.6% From $50
Advanced $299/month 2.4% From $50
  • Basic: The Basic plan caters perfectly to solo entrepreneurs, offering essential features such as 10 inventory locations and POS Lite, complemented by round-the-clock chat support.
  • Shopify: Tailored for small teams, this plan encompasses all the functionalities of the Basic plan while also providing an additional allowance of 5 staff accounts.
  • Advanced: Geared towards scaling businesses, the Advanced plan delivers custom reports and analytics, upgraded 24/7 chat support, and an expanded capacity of 15 additional staff accounts.
Who's It Best For?

If you’re looking to run a next-level online shop and implement a comprehensive POS system from one platform, Shopify is the way to go. With a range of powerful ecommerce and cloud POS features, Shopify will be a great asset to any growing business.

Pros pros

  • Unique features
  • Great marketing app
  • Powerful automation
  • Ecommerce functionality

Cons cons

  • Can be expensive
  • Hardware not included in the subscription cost
  • Not suitable for certain sectors like restaurants

Read our full Shopify review

3. TouchBistro – Best for Menu Management

TouchBistro Logo

Best For Best for menu management
Free Trial? No
Price From $69/month
Transaction Fees Quote based
Reporting Yes
Why We Picked It

TouchBistro is one of the best cloud POS systems for cafes and restaurants. We think the offline transaction functionality, which allows you to accept payments even without WiFi, is an excellent feature.

We also love the software’s thoughtfully designed add-ons, like the ability to design and edit menus, manage table reservations and create customer loyalty programs.

Features
  • Table-side payments: TouchBistro Payments supports table-side payments via debit and credit cards, as well as digital payment methods like Google Pay and Apple Pay. Plus, even in cases of internet downtime, the system will automatically process offline payments, so you can keep up and running no matter what.
  • Operational support: TouchBistro simplifies restaurant layout organization, staff assignment, and seat availability tracking. For example, from the app, you can assign tables to reservations, block out specific time slots, and automate the sending of SMS reminders to guests regarding upcoming reservations.
  • Excellent upselling features: ThouchBistro’s POS comes with a brilliant menu management system, enabling you to design and edit your menu to your exact liking and even highlight upselling opportunities to your waiting staff.
  • Strong marketing insights: TouchBistro incorporates a stellar marketing platform that gathers customer data, so you can create personalized marketing experiences that drive repeat orders.
Pricing Plans

TouchBistro offers a refreshingly flat pricing structure–which is quite rare amongst POS providers. However, its processing fees aren’t readily available, so you’ll need to ensure that these rates fit your business’s expectations before signing anything on the dotted line.

Plan Cost Processing rate Hardware
TouchBistro $69/month Custom Custom
  • TouchBistro: Priced at $69 per month, TouchBistro offers access to a wide array of exceptional restaurant management features. This includes the dedicated POS system, robust floor plan management tools, menu management functionalities, and much more.
Who's It Best For?

TouchBistro is an excellent cloud POS system for restaurants that want plenty of extra features to help streamline operations, boost sales, and optimize marketing efforts.

Pros pros

  • Great additional features
  • Accepts offline payments
  • Flat pricing structure
  • Easy to use

Cons cons

  • Some features cost extra
  • Opaque transaction fees

Read our full TouchBistro review

4. LightSpeed – Best for Inventory Management

LightSpeed Logo

Best For Best for inventory management
Free Trial? No
Price From $89/month
Transaction Fees ● In-person: 2.6% plus 10 cents per transaction.
● Online: 2.9% plus 30 cents for transactions.
Reporting Yes
Why We Picked It

We chose Lightspeed because it’s a reliable, fast cloud POS provider with a unique selling point. Unlike many providers on this list, you don’t need specific hardware to use it–it can run on an iPad.

More than that, Lightspeed has plenty of additional features on top of fast payment processing. We loved the robust inventory management feature, which makes it easy to check stock levels accurately and quickly whilst on the go. Plus, like Shopify, you can also set up an ecommerce storefront using Lightspeed.

Features
  • Streamlined POS: Lightspeed’s built-in payment solution lets businesses handle transactions directly, skipping the hassle of third-party providers. The provider also offers competitive, clear per-transaction fees, whether your customers are paying in person or checking out online.
  • Ecommerce tools: Lightspeed makes setting up an online store a breeze with its e-commerce tools. You can create stunning storefronts with plenty of payment options, and there are thoughtful features like customer wish lists and integration with services like Deliveroo to boost sales.
  • Inventory management: Managing stock is delightfully simple with Lightspeed. Even if you’ve got plenty of different product variations, Lightspeed’s data-driven inventory management system makes it easy to understand your inventory at a granular level.
  • Integrations: Lightspeed’s app marketplace is vast–from accounting and e-commerce to reporting and payroll, there’s a whole range of apps you can install to boost data synchronization and analysis.
Pricing Plans

Although you won’t need to purchase additional hardware to use it, Lightspeed isn’t the cheapest cloud POS provider out there, with the company’s cheapest plan costing more than some providers’ most expensive plans!

Plan Cost Processing rate Hardware
Lean $89/month In-person: 2.6% plus 10 cents per transaction.
Online: 2.9% plus 30 cents for transactions.
N/A
Standard $149/month In-person: 2.6% plus 10 cents per transaction.
Online: 2.9% plus 30 cents for transactions.
N/A
Advanced $269/month In-person: 2.6% plus 10 cents per transaction.
Online: 2.9% plus 30 cents for transactions.
N/A
  • Lean: Lightspeed’s basic plan gives you access to Lightspeed payments, deep reporting features, and a tab that enables you to create a customer reward scheme.
  • Standard: The standard plan also gives you access to online ordering and inventory management in addition to everything in the lean plan.
  • Advanced: With the advanced plan, you’ll get access to Lightspeed’s API integration–something best reserved for organizations with in-house IT staff who can take advantage of the software’s backend data.
Who's It Best For?

Lightspeed is best for busy retailers and restaurants with multiple locations and complex inventory requirements.

Pros pros

  • Excellent data-driven insights
  • Top-notch inventory management
  • Can be used on an iPad
  • Ecommerce tools

Cons cons

  • Expensive
  • Customer support can be difficult to reach

Read our full Lightspeed review

5. Lavu – Best Cloud POS for iOS

Lavu Logo

Best For iOS systems
Free Trial? No
Price From $59/month
Transaction Fees 2.99%
Reporting Yes
Why We Picked It

Lavu is another excellent restaurant-focused cloud POS system, specifically designed for companies that rely on iOS devices like iPhones, iPads, and MacBooks. Lavu gets a place on this list, firstly, for its wonderful user interface, which is easy for even POS novices to use.

Secondly, its payment features and hardware are fantastic. With this cloud POS system, you can accept QR code payments and choose from a range of payment machines, including self-service kiosks!

Features
  • Menu management: With Lavu, it’s quick and simple to design and edit professional looking menus through ready-to-go templates, which you can access remotely.
  • Dual pricing: One of Lavu’s unique features is its Dual Pricing function, which assists restaurants in managing card processing fees by incentivizing customers to pay with cash.
  • QR code payments: Lavu boasts an innovative transaction feature: printed QR codes that you can put on dining tables. With these, guests can pay at their own convenience by scanning the code for a fast, hassle-free payment experience.
  • Self-service kiosks: Lavu’s intuitive self-ordering kiosks are powerful pieces of POS hardware, perfect for quick-service restaurants.
Pricing Plans

Lavu is quite expensive compared to some of the other cloud POS providers on this list. However, it’s worth noting that even its most basic plan is pretty comprehensive–giving you access to functionality like inventory management, customized reporting and 24/7 customer support.

Here’s a closer look at each plan.

Plan Cost Processing rate Hardware
Starter $99/month Custom Custom
Growth $149/month Custom Custom
Optimized $279/month Custom Custom
  • Starter: Lavu’s starter plan comes equipped with the provider’s POS system, loyalty scheme features and plenty of customized reporting options.
  • Growth: The Growth plan has added features like DoorDash integration and QR code payments.
  • Optimized: With this plan, you’ll also get access to QuickBooks or Xero integration for your accountancy needs.
Who's It Best For?

Lavu is a great cloud POS system for quick-service restaurants that want to embrace digitalisation across their operations.

Pros pros

  • Excellent menu management
  • Innovative payment features
  • Highly scalable
  • Easy to use

Cons cons

  • Can be expensive
  • Opaque processing rates

Read our full Lavu POS review

6. Toast – Best Cloud POS for Android

Toast Logo

Best For Companies relying on Android
Free Trial? Yes
Price From $69/month
Transaction Fees Quote based
Reporting Yes
Why We Picked It

Toast is another superb cloud POS built for restaurants and cafes. We give it extra bonus points for its durable, battery-powered POS hardware, which allows restaurant servers to take payments from different tables throughout the day without needing to return to a central terminal point.

Plus, Toast has a range of add-on features that help to boost sales, like its TakeOut app and mobile ordering feature.

Features
  • Built for restaurants: Toast’s puts speed into payments with its mobile ordering functionality and TakeOut app, both of which help customers to take control of the ordering and payment experience, while enabling restaurants to maximize sales.
  • Excellent hardware: When it comes to hardware, Toast doesn’t disappoint. Their lightweight, handheld POS devices are built to withstand the rigors of the food service environment, boasting spill, dust, and drop-proof design on top of a 24-hour battery life.
  • Analytics: Toast’s reporting and analytics tools give you both location-specific and overall insights into important metrics like sales, labor costs and menu data, which you can check from any device, at any time.
  • Intelligent menu updates: Toast makes updating menus easy and intuitive, and the software is perfect for businesses with frequent seasonal or daily changes. Plus, Toast empowers you to choose accurate menu pricing for every item, thanks to its integrated software that gives you data on profit margins and percentages.
Pricing Plans

Toast boasts a free basic plan, which is perfect for food trucks and small restaurants. As your company grows, you can also add on more features by scaling up to the Core or Growth plan, both of which are quite reasonable for all the features you get.

Plan Cost Processing rate Hardware
Starter Free Custom Custom
Core $69/month Custom Custom
Growth $165/month Custom Custom
  • Starter: Toast’s free plan comes packed with essential features, including order and table management, real-time fraud monitoring, round-the-clock customer support, and automatic software updates. Additionally, it offers reporting and analytics, menu management, and installation and configuration services.
  • Core: Toast’s Core paid package allows for hardware customization and unlocks access to extra perks like team management tools and API access, unavailable in the Starter Kit plan.
  • Growth: Toast’s Growth plan expands on the Core plan by incorporating Toast Online Ordering, Toast Delivery Services, and the Toast TakeOut App. This comprehensive package caters perfectly to the needs of expanding restaurants.
Who's It Best For?

Toast is a great cloud POS system for small, busy independent restaurants, as well as small restaurant chains, that want to unlock value from their POS data.

Pros pros

  • Intuitive interface
  • Free plan
  • Scalable
  • Excellent menu features

Cons cons

  • Have to buy most expensive plan to unlock delivery features
  • Opaque hardware pricing

7. Square – Best Free Cloud POS

Square Logo

Best For Startups and companies with limited budget
Free Trial? N/A
Price From Free to use
Transaction Fees 1.75% per transaction
Reporting Yes
Why We Picked It

Want access to a POS without having to pay a monthly subscription? Meet Square: a Cloud POS provider that offers a refreshingly free plan, as well as a range of excellent features. Of course, there’s a catch. You will have to purchase hardware to use Square for a one-time fee. But, after that, Square makes its profits from transaction fees, rather than a monthly subscription.

Features
  • Payment flexibility: Square offers a range of payment options. As well as the usual credit cards, debit cards, and contactless payments via Apple and Google Pay, Square also gives you the option to allow customers to pay via QR code, as well as by gift card for customers, which is a nice, unique touch not every POS provider offers.
  • Perfect for ecommerce: Like Shopify, Square has also dipped its toe into the ecommerce game with Square Online, which enables you to create a beautiful ecommerce website that compliments your physical store.
  • Inventory management: Square POS comes equipped with an automated inventory management feature, taking the hassle out of stock-taking and fulfillment.
  • Staff management: For an extra price, you can benefit from Square’s add-on features, including payroll and shift scheduling.
Pricing Plans

Square’s pricing plan is free, although you will need to pay to purchase hardware, with prices starting at $20.

Plan Cost Processing rate Hardware
Square Free 1.75% per transaction From $20

While Square’s free plan may entice new businesses, it’s important to recognize that the company needs to generate revenue, which is where processing rates come into play. Square’s processing fees lean towards the higher end of the spectrum.

Moreover, some of Square’s features are only available as paid add-ons, which can quickly escalate the price you pay if you want lots of extra features.

Still, if you want a straightforward cloud POS solution and are in the early stages of business, Square’s free plan can meet your needs.

Who's It Best For?

We recommend Square’s cloud POS systems for small, new businesses that want a low-cost but effective POS system.

Pros pros

  • Intuitive to use
  • Inventory management
  • Excellent reporting
  • Free plan

Cons cons

  • Costly processing fees
  • Many add-ons cost extra

Read our full Square review

The Best Cloud POS Systems Compared

Now we’ve looked at each cloud POS system in-depth, here’s a quick play-by-play of each provider at a glance.

POS System Free Version? Starting Price Best For? Top Features
Clover Quote-based Industry-features Excellent reporting, Great shift management features, Expansive add-ons
Shopify $29 per month Omnichannel Ecommerce functionality, Thoughtful marketing features, Intuitive to use
TouchBistro $69/month Menu management Excellent menu management, Range of features, In-depth reporting
Lightspeed $89/month Inventory management No hardware required, Fantastic inventory management, Extensive integrations
Lavu $99/month iOS Innovative payment options, Dual pricing feature
Toast Free Android Durable hardware, Free plan, Restaurant-specific features
Square Free Startups Free plan, Ecommerce functionality, Staff management features

What Is a Cloud-Based POS System?

A cloud-based POS system is software as a service that empowers businesses to take advantage of the cloud’s flexibility, scalability, and availability. With these systems, payment data is stored on a remote server that is accessible anytime, anywhere, with the right credentials. This is in contrast to a traditional POS system (or legacy POS systems) that operates on a closed network with all information stored locally.

Key Features to Look For in a Cloud-Based POS

When evaluating cloud point-of-sale systems, remember to look for these essential features that all great systems share:

  • Payment flexibility: A good cloud-based sale system should support plenty of payment methods.
  • Inventory management: Your cloud sale solution should assist you in managing your inventory, keeping you informed and in control of stock levels.
  • Accounting integration: Look for a cloud POS system that seamlessly integrates with your accounting software, streamlining bookkeeping and ensuring accurate financial records.
  • Scalability: Opt for a cloud sale software that has the capability to scale alongside your business, accommodating growth and evolving needs without requiring a complete overhaul.
  • Customer loyalty programs: Leading cloud POS systems often come equipped with built-in functionality for loyalty programs, allowing you to reward and retain loyal customers.

What Does a Cloud POS Cost?

The cost of a point-of-sale system can vary significantly depending on the features you choose to include, as well as hardware. Here’s a closer look at cost considerations for choosing a cloud-based software:

Hardware Expenses

While some POS providers include hardware in their subscription packages, others may require additional payment to access suitable hardware, either through a one-time payment or monthly installments.

It’s crucial to thoroughly review the pricing plan to ensure that hardware costs are transparent and not hidden extras. Opting for a provider that allows you to utilize your existing technology, such as iPads, iPhones, or previously purchased POS hardware, can help minimize expenses.

Software Subscriptions

All POS providers offer their software through subscription models, although some have free plans available. Typically, you can benefit from discounts by opting for annual payments instead of monthly subscriptions.

Payment Processing Charges

In addition to the cloud POS service fee, you’ll encounter transaction fees with each payment processed. These fees can vary significantly depending on the provider and the chosen plan, so it’s essential to carefully review them before making a decision.

Add-Ons

Many POS providers offer additional features to assist in operational management. However, these extras usually come at an additional cost, often in the form of a monthly subscription on top of the base fee.

Cloud vs Traditional POS

If you’re wondering whether you should go for a cloud or traditional POS system, here’s a closer look at the differences between the two:

  • Additional features: A cloud POS system has added functionalities compared to a traditional POS, such as inventory management, CRM features, staff management and more.
  • Upkeep: Maintaining an on-premises POS requires ongoing maintenance and technical expertise. With a cloud POS, the provider takes care of this aspect for you.
  • Flexibility: On-premises sale software doesn’t have the scalability and flexibility of the cloud.
  • Anywhere access: With a traditional POS, you’ll need to be on-site to access sales data. With the cloud, you can access this information anywhere.
  • Cost: Traditional POS systems are notoriously expensive to purchase and upkeep. Cloud-based services tend to be much cheaper in the long run.

Benefits of a Cloud POS

Investing in a top-tier cloud POS system can revolutionize your business operations and open up new avenues for revenue generation. Here are some of the benefits you can expect:

  1. Efficiency: Cloud POS systems go beyond simple payment processing, serving as a central hub for operational efficiency. A powerful tool can save countless hours otherwise spent juggling multiple systems.
  2. Customer Experience: Cloud POS systems elevate the customer journey by offering innovative features such as QR code payments, loyalty programs, and personalized marketing promotions.
  3. E-commerce Integration: Many cloud POS providers include website builders and e-commerce capabilities, empowering businesses to expand into online sales channels seamlessly.
  4. Increased Revenue: Leveraging data-driven analytics and reporting, cloud POS systems enable businesses to uncover hidden revenue streams and capitalize on growth opportunities.
  5. Streamlined Operations: With functionalities like inventory management, table management, and employee scheduling, cloud POS systems empower businesses to streamline their operations and maximize efficiency.

How We Review and Test POS Products

To provide our readers with accurate and well-informed recommendations, we test the most popular POS products on the market to find the best options for you. Our methodology consists of the following criteria:

  • Features: We examine the features offered by each POS, how useful those features are, and how they compare to others on the market.
  • Scalability: We look at how many users can be added to a platform and how easy it is to do so to ensure companies can easily add more employees to their payroll as they scale their operations.
  • Integrations: We evaluate each piece of software’s integrations to determine how well it fits in with other key pieces in a business’s software stack and whether its functionality can be expanded as required.
  • User Experience: We get hands-on with each product to put ourselves in the shoes of a new user, testing each platform to gain an understanding if the platform is easy to use or requires onboarding.
  • Total Cost: Transaction fees, hardware costs, and additional costs. We look at the features, integrations, customer service, and extras to determine if the price of the software matches the value it provides. We score a product higher if it offers customers a free trial and is upfront and transparent about its pricing plans.
  • Security: We delve into the security protocols of each company, assessing the measures in place to safeguard user data.
  • Customer Reviews: We consider customer reviews from reputable third-party websites as a crucial aspect of our evaluation process.

Other POS & HR Guides

Are you curious to learn more about how POS software can revolutionize your business? Our POS and HR guides below provide more information.

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Hannah Pisani
Tech Expert
Hannah Pisani
Tech Expert

Hannah Pisani is a seasoned writer with a keen focus on the intersection between technology and the evolving nature of work. Over the last five years, she has written content for numerous leading technology brands, including Microsoft, AWS and Oracle. She regularly contributes to international technology publications such as Silicon Angle, Cloudwards and Techopedia. Hannah's depth of knowledge encompasses HR software, cybersecurity, SaaS tools and marketing optimization. She thrives on leveraging her expertise to empower business leaders, guiding them towards informed decisions that optimize efficiency and drive productivity.