Online Marketing


How Does Data Protection and Privacy Look in 2020? Since 2018, there has been many proposals for federal privacy laws, and none of them has...


Learn how AI is currently being implemented in market research, plus important future developments which may have a major impact.


Learn more about Azure Week, which will take place online from October 14-18, 2019.


E-commerce is one of the fastest-growing industries in the world, even when compared to other fast-growing industries. But how is the...


Viral marketing and social media marketing are a huge departure from the traditional world of marketing. Learn more about the tactics...


Sales is at the heart of most businesses, so anything that can improve customer relations is a welcome addition. Artificial intelligence is...


White papers occupy an important niche in the realms of technology research and marketing, especially with content marketing.


Click tracking can help quantify your advertising techniques by verifying the number of actual site visitors, tracking conversions and...


Developing an effective marketing plan is all about knowing what makes your product or service unique and figuring out how to communicate...


Content marketing is emerging as a powerful strategy by providing consumers with useful content rather than standard advertising.


Recommendation systems can help people find what they're looking for - even if they didn't realize they were looking for it! By analyzing...


Free applications are everywhere, but most expect something in return.


Sockpuppet marketing is shilling in sheep's clothing. Here, we review this online scourge, its legal ramifications and advice from Google's...


The challenge for online businesses is to avoid being left behind as new trends emerge.


According to this infographic from socialsellingyou.com, at least 11,000 Twitter users have purchased more than 72,000 followers. So who's...


Most businesses know that they need to participate in social networks as part of an integrated marketing program, but few know how to...


Marketers have always gathered data about potential customers, but what they know is getting increasingly specific - and personal.


Find out what separates these two approaches to improving website traffic.


Every business wants to have a successful marketing campaign, but the choices can be overwhelming. Should you go viral? Conventional? Is...