The Best Free Website Builders in 2024 Reviewed

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Why Trust Techopedia

Despite concerns about the quality of free offerings, the best free website builder has features that make paid plans seem extravagant. You can create remarkable, professional-looking websites at no cost without compromising quality.

Free website builders are a godsend for many startups, creatives, hobbyists, and small businesses with high standards and limited resources. Picking the best depends on your unique needs–be it SEO, e-commerce, or ease of use. We have thoroughly tested and evaluated the available options to help you make the best choice to start building a website for free.

Editors' Choice

Wix - Best Website Builder For Its Intuitive Drag-And-Drop UI And Vast Template Library

Wix - Best Website Builder For Its Intuitive Drag-And-Drop UI And Vast Template Library

  • Paid Plans Starting From $17/month
9.2
5 Stars
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GoDaddy Website Builder - Best Website Builder For Its Affordable Plans And Reliable Hosting

GoDaddy Website Builder - Best Website Builder For Its Affordable Plans And Reliable Hosting

  • Starting From $10.99/Month
8.2
5 Stars
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Weebly - Best Website Builder For Its Easy Ecommerce Features And Integrated Marketing Tools

Weebly - Best Website Builder For Its Easy Ecommerce Features And Integrated Marketing Tools

  • Starting From $10/Month With Basic Free Plan Available
7.9
5 Stars
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Webflow - Best Website Builder For Advanced Design Control With A Code-Free Interface

Webflow - Best Website Builder For Advanced Design Control With A Code-Free Interface

  • Starting From $14/Month With Free Plan Option
8.5
5 Stars
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Site123 - Best Website Builder For Quick Setup And Easy Editing

Site123 - Best Website Builder For Quick Setup And Easy Editing

  • Starting From $12.80/Month With Free Plan Option
7.2
5 Stars
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Strikingly - Best Website Builder For Simple, Mobile-Ready Single Pages

Strikingly - Best Website Builder For Simple, Mobile-Ready Single Pages

  • Starting From $6/Month
7.8
5 Stars
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HubSpot - Best Website Builder With Integrated CRM And Marketing Tools

HubSpot - Best Website Builder With Integrated CRM And Marketing Tools

  • Starting From $15/Month With Free Plan Available
8.8
5 Stars
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The 7 Best Free Website Builders

  1. Wix — Best free website builder for SEO
  2. GoDaddy — Best free website builder for small businesses
  3. Weebly — Best free website builder for free online store & e-commerce
  4. Webflow — Best free website builder for photographers and artists
  5. Site123 — Best no-cost website builder for beginners
  6. Strikingly — Best no-fee website builder for single-page websites
  7. HubSpot — Best free website builder for content management

The 7 Best Free Website Builders in 2024 Reviewed

We graded the best free website builders in 2024 by meticulously assessing their unique selling points, key features, customizability, and usability. Our reviews below will help you find the best website builder for your needs.

1. Wix — Best Free Website Builder for SEO

Best For Advanced SEO tools in a free plan
Free Trial
Top 3 Features
  • SEO Setup Checklist
  • Free web hosting
  • Wix ADI (Artificial Design Intelligence)
Storage & Bandwidth
  • 500 MB storage and 1 GB bandwidth for free plans
  • Up to unlimited storage and unlimited bandwidth for paid plans
Price Starting from $0/month
Why We Picked It

Wix is one of the most popular free website builders. It earned its reputation by offering robust, meaningful features in its free plan.

Besides its impressive AI site-builder, a vast collection of customizable templates, and an easy-to-use drag-and-drop editor, what truly sets this website builder platform apart is the state-of-the-art SEO functionality included even in its free plan.

Features

As an SEO-focused free website builder, Wix provides a suite of functions that work towards optimizing your site for search engines like Google and Bing. These functions are compiled in the personalized step-by-step SEO Setup Checklist, which helps you prepare your homepage for search engines and maintain your site’s SEO progress.

Wix offers free web hosting on a global content delivery network (CDN) to improve site visibility and loading times. The CDN is set up automatically as soon as your site goes live, so you can count on constant uptime and enterprise-grade data security.

In addition to its broad collection of customizable templates and convenient drag-and-drop editor, Wix offers AI assistance for website creation for users interested in a quick setup using Wix ADI (Artificial Design Intelligence). It also supports other AI tools, like Text Creator and Section Generator, for easy customization after generating the website.

Wix Pricing

Wix offers a strong free plan and allows you to effectively build a free website. Those starting a business online can unlock advanced features by upgrading to its various paid premium plans. These plans have differing pricing and offerings and are categorized into a simple tiered list as shown below:

Wix Website Plans Monthly
Free $0/month
Light $17/month
Core $29/month
Business $36/month
Business Elite $159/month
  • Free: This plan has 500 MB bandwidth and 500MB storage space.
  • Light: This option allows for 2 collaborators, comes with 2 GB storage space, and grants you a domain for a year. 
  • Core: This plan is a significant upgrade, offering 50 GB of storage space, a basic marketing suite, eCommerce capabilities, and site analytics. 
  • Business: The Business plan includes 100 GB of space, a standard marketing suite, and standard site analytics and allows for 10 collaborators
  • Business Elite: Aimed at scaling businesses, this plan has an advanced developer platform, unlimited storage, and an advanced marketing suite

All plans come with reliable 24/7 customer support. Wix also offers a 14-day trial period for premium plans with a money-back guarantee if you’re unsatisfied with the product.

Who It's Best For

Wix’s free plan is a great channel for small businesses, startups, or freelancers to establish a simple online presence that introduces them to potential clients. It is specifically for those intent on optimizing their site for search engines. Additionally, Wix ADI is useful for users without design or coding expertise who need to set up a website quickly.

Pros pros

  • Sophisticated SEO tools on the free plan
  • User-friendly drag-and-drop editor
  • AI-driven tools quicken and simplify website creation
  • Large library of free third-party integrations on the Wix app market
  • Wide range of templates and customization options

Cons cons

  • Limited bandwidth and storage on the free plan
  • E-commerce capabilities are only available on paid plans
  • Connecting to Google Search Console requires a paid plan
  • The free plan comes with ads

Wix
9.2
Review

2. GoDaddy – Best Free Website Builder for Small Businesses

Best For Small businesses and entrepreneurs
Free Trial
Top 3 Features
  • AI-powered GoDaddy Insight for website improvement
  • Integrated marketing functions
  • Integrated analytical tools
Storage & Bandwidth Unlimited
Price Starting from $0/month
Why We Picked It

GoDaddy’s free website builder is designed for small businesses and entrepreneurs. It offers an intuitive website builder platform for creating and managing a professional online presence without hassle.

Among its diverse offerings designed to support business, the AI-driven tool GoDaddy Insight particularly stood out to us. This feature gives businesses an edge over competitors by providing personalized and practicable marketing strategies to improve site performance and attract potential customers.

Features

GoDaddy integrates advanced AI technology to solve business problems. With GoDaddy Insight, businesses gain industry-tailored feedback and actionable recommendations that ensure they take impactful steps for their website.

Apart from this valuable tool, GoDaddy supports ADI and offers a range of mobile-optimized, free templates that can be customized with the user-friendly drag-and-drop editor.

GoDaddy’s free plan also has integrated marketing features that support email and social media marketing campaigns for small businesses interested in multi-channel customer engagement. You can collect email addresses through a sign-up form on your site and send up to 100 marketing emails monthly.

Finally, the free site plan offers product listing, allowing you to showcase your products. However, you must upgrade to an e-commerce plan to process online transactions and explore other e-commerce features.

GoDaddy Pricing

Although GoDaddy offers other services, it is flexible enough to provide a separate pricing plan for the website builder. These plans include:

GoDaddy Website Builder Plans Annually
Free $0/month
Basic $10.99/month
Premium $14.99/month
Commerce $20.99/month
  • Free: This plan provides website security, integrated marketing and analytics tools, 100 monthly email marketing sends, and 24/7 customer support.
  • Basic: This plan lets you connect a custom domain, supports 100 email marketing sends per month, and has built-in SEO, content, and design tools.
  • Premium: Aimed at offering more flexibility, the Premium plan includes email marketing tools, allows you to create and launch social ads, and facilitates booking recurring appointments.
  • Commerce: This plan includes everything in the Premium plan plus advanced e-commerce features like flexible shipping options and automatic inventory.

All paid plans include website security, your own domain, mobile optimization, SEO functionalities, GoDaddy Insight, free professional email for a year, and 24/7 customer support.

Premium features are available on the free plan for a 7-day trial period. After this, you will lose access to the features, but your work will still be accessible.

Who It's Best For

GoDaddy’s free plan is best suited for small business owners, entrepreneurs, and individuals looking to quickly create a straightforward website with integrated marketing functions at no cost. Its user-friendly interface, drag-and-drop editor, and AI-assisted website building make it convenient for beginners without any design or web development experience.

Pros pros

  • Unlimited storage and bandwidth on the free plan
  • Easy-to-use user interface for beginners
  • 24/7 phone and live chat customer support
  • AI-driven personalized industry-related insights
  • Integrated marketing and analytics tools

Cons cons

  • Free version displays ads
  • No free web hosting
  • E-commerce tools are only available on the most expensive plan
  • Limited design and customization flexibility
GoDaddy Website Builder
8.2
Review

3. Weebly – Best Free Website Builder for E-commerce

Best For E-commerce
Free Trial
Top 3 Features
  • E-commerce capabilities
  • SEO and marketing tools
  • Drag-and-drop editor
Storage & Bandwidth
  • The free plan offers unlimited bandwidth and 500 MB of storage
  • Some paid plans offer unlimited bandwidth and storage
Price Starting from $0/month
Why We Picked It

Not many free website builders will let you set up an online store and sell products at no cost, so when we discovered this e-commerce website builder, we had to include it on our list. Weebly’s free plan integrates all the essential tools for building, launching, managing, and marketing your online store.

Its robust e-commerce and marketing solutions and user-friendly drag-and-drop interface make it a very attractive option for small businesses taking their in-person stores online for wider reach.

Features

Weebly’s easy-to-use drag-and-drop website builder allows for website building and customization in minutes without coding skills. This website builder platform also keeps your website secure and encrypted with free SSL security.

More importantly, Weebly offers holistic e-commerce capabilities on its free plan. It simplifies everyday manual business hassles by offering product listings, inventory management, and a secure, mobile-friendly checkout system with an automatic tax calculator. Weebly is also perfectly integrated with Square for flawless payment processing.

Weebly Pricing

Weebly has a straightforward tiered pricing system with four plans. These include:

Weebly Pricing Plans Monthly Annually
Free $0/month $0/month
Personal $13/month $10/month
Professional $16/month $12/month
Performance $29/month $26/month
  • Free: The basic plan comes with free SSL security, basic e-commerce features offered in all plans, 500 MB storage, and SEO tools.
  • Personal: This plan includes the features in the free plan, as well as the ability to connect your domain, sell digital goods, and access a shipping calculator.
  • Professional: This option includes all the personal plan features and adds unlimited storage, advanced site stats, a free domain, ad and branding removal, and additional phone support.
  • Performance: This plan has all the features of the professional plan and includes online payment methods, item reviews, abandoned cart emails, and priority customer support.

All plans include free SSL security, a mobile-friendly checkout system, inventory management, an automatic tax calculator, SEO tools, Instagram integration, and chat and email support.

Who It's Best For

Weebly is ideal for small-to-medium-sized business owners trying to establish or expand their online store. Whether you’re looking to create a functional online presence for your in-person business or start a small online store from scratch, Weebly’s free site plan provides everything you need to create a website.

Pros pros

  • Basic e-commerce functions on the free plan
  • Effective SEO tools on the free plan
  • Free SSL security
  • Seamless integration with Square for easy payment processing
  • Intuitive user interface

Cons cons

  • Displays ads with free version
  • No use of own domain
  • Limited third-party integrations
Weebly
7.9
Review

4. Webflow – Best Free Website Builder for Photographers and Artists

Best For Photographers and artists
Free Trial
Top 3 Features
  • Creative control for responsive design customization
  • Automatic code generation
  • Content Management System (CMS)
Storage & Bandwidth
  • Free site plan has 1 GB bandwidth and unlimited storage
  • Paid plans have up to 400 GB of bandwidth and unlimited storage
Price Starting from $0/month
Why We Picked It

Webflow’s free site plan is a great choice for any budget-conscious user who appreciates the advantages of front-end coding but prefers not to write code themselves. This platform bridges the gap between traditional design software and web development software by generating clean code while offering professional-grade design tools.

Artists, photographers, and designers will especially like this platform, as it enables them to channel their creative strengths into website design without sacrificing their sites’ technical functionality.

Features

Webflow’s free site plan offers designers and developers various visual design tools to create responsive websites. With precise control over layouts and styling, you can design your website from scratch to fit your unique brand identity and ensure it looks good on different screen sizes.

While you take charge of the design, Webflow automatically generates clean CSS, HTML5, and JavaScript code for your visual canvas. However, for those not interested in building from the ground up, Webflow has a gallery of free portfolio templates, among others.

Additionally, Webflow’s free plan provides basic CMS capabilities for dynamic content management and structuring without backend programming. Users can manage up to 50 CMS items, which is particularly advantageous to creatives or small-scale online retailers who need to update their portfolios or product listings regularly.

Webflow Pricing

Webflow offers two pricing plans: Site plans and Workspace plans. Under the site plan, there are two categories: General and E-commerce. Similarly, the Workspace plans are divided into unique plans for in-house teams and freelancers & agencies.

Webflow General Site Plans Monthly Annually
Free $0/month $0/month
Basic $18/month $14/month
CMS $29/month $23/month
Business $49/month $39/month
Webflow E-commerce Site Plans Monthly Annually
Standard $42/month $29/month
Plus $84/month $74/month
Advanced $235/month $212/month
Webflow Workspace Plans for In-house Teams Monthly Annually
Starter $0/month $0/month
Core $28/month $19/month
Growth $60/month $49/month
Webflow Workspace Plans for Freelancers & Agencies Monthly Annually
Starter $0/month $0/month
Freelancer $24/month $16/month
Agency $42/month $35/month
  • Free: This entry-level plan has a two-page limit, 50 CMS items, 1GB bandwidth, and 1000 monthly site visitors.
  • Basic: This plan doesn’t support CMS items but provides a custom domain, a 150-page limit, 50 GB bandwidth, and 250,000 monthly site visitors.
  • CMS: This plan includes everything in the basic plan, plus 2000 CMS items, three content editors, 200 GB bandwidth, and 250,000 monthly site visitors.
  • Business: This includes everything in the CMS plan, plus 10,000 CMS items, 10 content editors, 400 GB bandwidth, and 300,000 monthly site visitors.
  • E-commerce Standard: This plan is perfect for startups and includes all the features of the CMS plan, along with 500 e-commerce items, 2000 CMS items, and a 2% transaction fee.
  • Plus: This includes all business plan features plus 5000 e-commerce items, 10,000 CMS items, and no transaction fee.
  • Advanced: This includes all business plan features plus 15,000 e-commerce items, 10,000 CMS items, and no transaction fee.
  • Workspace Starter for In-house Teams: This free site plan is great for individual designers. It has a one-user limit and two staging sites with two pages and 50 CMS items per site.
  • Core: This plan is ideal for small teams. It has a three-user limit and 10 staging sites with 150 pages and 50 CMS items per site.
  • Growth: This plan is better for larger teams and includes a nine-user limit and unlimited staging sites with 150 pages and 50 CMS items per site.
  • Workspace Starter for Freelancers & Agencies: This plan is ideal for users learning Webflow; it has a one-user limit and two staging sites.
  • Freelancer: This plan is suitable for freelancers and offers a three-user limit and 10 staging sites with full CMS access and basic roles and permissions.
  • Agency: This plan is for freelancers managing multiple clients and contains a nine-user limit and unlimited staging sites with full CMS access and advanced roles and permissions.

Finally, Webflow for Enterprise is customized to cover advanced collaboration, uncapped users, scalability, guaranteed uptime, enterprise-grade site security, and customer success. Its pricing is custom-made depending on the solutions you require.

Who It's Best For

Because of its focus on visual design and customization capabilities, Webflow is a great free website builder for artists with a knack for design and an eye for aesthetics.

Likewise, it is the ideal website builder for photographers interested in presenting their portfolio in a visually appealing, interactive, and responsive way. Overall, Webflow is perfect for professional designers and creatives who value flexibility and control over their website’s appearance and function without writing the code.

Pros pros

  • Unparalleled design and customization control
  • Automatically generates clean HTML5, CSS, and JavaScript
  • Strong CMS and e-commerce integration
  • Seamless Figma plug-in
  • Mobile Optimization

Cons cons

  • No SEO functionalities
  • No custom SSL certificate
  • Only offers email support
  • The user interface is not beginner-friendly

5. Site123 – Best Free Website Builder for Beginners

Site123 Logo

Best For Beginners
Free Trial
Top 3 Features
  • AI-powered automated site generator
  • Beginner-friendly user interface
  • Responsive mobile-optimized sites
Storage & Bandwidth
  • Free plan has 250 MB of storage and bandwidth
  • Paid plans have up to 3 GB of storage and bandwidth with options to upgrade to Package Plans
Price Starting from $0/month
Why We Picked It

Right from the landing page, Site123 gets straight to business, probing the user about their website requirements. Before you realize it, you’ll have an automatically generated customized website on your screen.

No technical skills? No worries! The great free website builder prioritizes simplicity and speed, offering a beginner-friendly solution to users who want to set up an online presence quickly and without fuss.

Features

Site123’s free plan comes with an AI-powered automated site generator that facilitates quick website setup after gauging user preferences from a questionnaire. This site generator works hand in hand with TextAI to provide the text for your web pages.

The platform is well-known for its novice-friendly user interface, which further simplifies the process of customizing your generated site. It features an easy-to-use drag-and-drop editor, clear user prompts for site navigation, and an intuitive dashboard. It also provides an uncomplicated logo maker and a vast image library for more customization on its free plan.

Additionally, websites created with Site123 are optimized for all kinds of devices–including mobile phones, tablets, and desktops.

Site123 Pricing

Mimicking the software itself, Site123’s price plans are simply categorized with one clear paid offering and the option to upgrade it with a Package Plan.

Site123 pricing plans Annually
Free $0/month
Premium  $12.80/month 
  • Free: This plan has 250 MB storage & bandwidth and a Site123 subdomain.
  • Premium: The Premium plan comes with 3 GB of storage and bandwidth, an online store, and a free domain for one year. 

While Site123’s offerings seem rather simplistic, with only one paid option, they also offer four Package Plan upgrades: Basic, Advanced, Professional, and Gold, depending on your needs.

The Premium plan includes a free domain for one year, removal of the Site123 floating tag, connection of your own domain, and store features. In addition, Site123 offers a 14-day money-back guarantee.

Who It's Best For

Site123 is the best free website builder for individuals, freelancers, and small businesses who need a simple, intuitive tool to create a standard website quickly. If you have no technical or design knowledge and prioritize ease of use and speed over design flexibility, then this platform’s free plan is just for you.

Pros pros

  • Extremely beginner-friendly user interface
  • Automated site generation
  • Responsive designs for mobile optimization
  • Reliable 24/7 live customer support

Cons cons

  • Limited customization options
  • No custom domain on the free plan
  • Non-removable Site123 floating tag on the free plan

6. Strikingly – Best Free Website Builder for Single-Page Websites

Strikingly

Best For Single-page websites
Free Trial
Top 3 Features
  • Mobile-friendly single-page website templates
  • Basic e-commerce functionality
  • Exceptional customer support
Storage & Bandwidth
  • Free plan has 5 GB monthly bandwidth and 500 MB of storage
  • Paid plans offer unlimited bandwidth and up to 100 GB of storage
Price
Starting at $0/month
Why We Picked It

Strikingly is one of the best free website builders to create stylish and functional single-page websites for portfolios, simple online stores, event pages, or a small business landing page. With minimal effort, you can launch a site that cohesively showcases your brand’s identity and vision.

Its user-friendly interface, clear navigation guides, and a wide array of modern responsive templates quicken the set-up process. In addition, the free plan provides basic e-commerce functionality that supports a simple one-product online store–a huge plus in our books.

Features

Strikingly features mobile-friendly pre-designed templates that help your site be responsive from the jump. This platform provides a straightforward website-building experience, allowing you to customize your chosen template easily using its intuitive drag-and-drop editor. Strikingly’s templates are not just functional; they are also visually pleasing, with crisp themes and legible fonts.

The website maker provides the most rudimentary level of e-commerce functionality, but even that on a free plan is a rarity. It allows you to set up a simple store with the capacity to sell one product. However, you must upgrade to a paid plan to add more products and expand your inventory.

Strikingly Pricing

In addition to its free plan, Strikingly has three tiered plans that have varying offerings and they get cheaper depending on the length of the subscription. These include:

Strikingly Plans Monthly Annually 2 Years
Free $0/month $0/month $0/month
Limited $12/month $8/month $7/month
Pro $20/month $16/month $14/month
VIP $59/month $49/month $43/month
  • Free: This plan offers unlimited free sites, a Strikingly.com domain, five pages per site, a simple store for selling one product, 5 GB monthly bandwidth, and 500 MB storage per site.
  • Limited: This plan includes everything in the free plan plus two limited sites, a connected custom domain with SSL (free for one year), a 5% transaction fee, 50 GB bandwidth, and 1 GB storage per site.
  • Pro: This plan includes everything in the limited plan, plus three pro sites, 100 pages per site, removable Strikingly branding, an upgraded 300-product limit for the online store, and advanced e-commerce features.
  • VIP: This option contains everything in the pro plan plus five VIP sites, no product limit for the online store, a 0% transaction fee, priority phone support, unlimited bandwidth, and 100 GB storage per site.

Strikingly offers further discounts for three-year and five-year sign-ups. All plans offer 24/7 live chat support and high-performance cloud hosting. If you have your own domain name, you can also create a professional custom email address for $25/year.

You can also test out premium plans for a 14-day trial period. While you can revert to the free plan anytime, you must remove paid features from your sites before downgrading.

Who It's Best For

Strikingly targets individuals, bloggers, freelancers, and small businesses requiring a simple, decluttered, and functional site. It is specifically tailored for presenting portfolios, resumes, and small-scale one-product or service-based e-commerce ventures.

Pros pros

  • The free plan offers a simple store with basic e-commerce features
  • 14-day free trial available to test out premium features
  • A wide array of mobile-friendly templates
  • Onboarding site tour available, and 24/7 live chat support
  • Intuitive user interface

Cons cons

  • No custom domain
  • Phone support is only available on the most expensive plan
  • Limited customization options
  • A five-page limit can be restrictive for complex sites
Strikingly

7. HubSpot – Best Website Builder with Free Plan for Content Management

Best For Content Management and CRM in one
Free Trial
Top 3 Features
  • AI-powered tools for website building and marketing
  • Basic SEO and e-commerce functionalities
  • Scalable Customer Relationship Management (CRM) and CMS
Storage & Bandwidth Unlimited
Price Starting at $0/month
Why We Picked It

Hubspot is a versatile website builder with several software offerings. Their free website builder can be found in the Content Hub, which is saturated with content marketing tools essential for building and managing a content strategy.

With the help of AI-powered tools, you can create a fully functional website with e-commerce and SEO capabilities that support large content operations on a scalable CMS. Moreover, HubSpot’s free content hub plan is a powerful option for businesses looking to integrate their website with marketing and CRM solutions.

Features

Hubspot’s free website maker is feature-rich and offers an all-in-one website building and management approach. AI-powered tools such as the AI website generator and AI content assistant significantly simplify the process, furnishing you with a mobile-optimized site and SEO-friendly site content.

In addition, HubSpot provides SEO recommendations even on its free plan. It offers 30 responsive web pages, automated email marketing, a standard web analytics dashboard reporting site performance, and an SEO checklist with informative guides and steps for optimizing your site.

For e-commerce facilitation, HubSpot’s free plan provides startups and small businesses with a product library with up to 100 product listings – a feature most website builders offer on their more advanced plans.

HubSpot Pricing

Hubspot’s website builder is contained in the Content Hub and has four plans, which include:

Hubspot Content Hub Plans Monthly Annually
Free $0/month $0/month
Starter $20/month $15/month
Professional $890/month $800/month
Enterprise $3,600/month $3,600/month
  • Free: This plan includes 30 mobile-optimized website pages, one automated email action, 100 product listings, basic SEO recommendations, and the ability to connect your own domain.
  • Starter: This plan offers free tools with increased limits, such as 10 automated email actions and 1 million product listings, plus removable HubSpot branding and email & chat support.
  • Professional: This option includes everything on the starter plan plus dynamic pages, AI translation, content embedding, custom reporting, 100 AI blogs, advanced SEO recommendations and analytics, and phone support.
  • Enterprise: This plan contains everything in the professional plan and includes serverless functions, multiple sites, team organization, and field-level permissions.

You can chat with a sales agent for help choosing a plan or start a 14-day free trial on professional and enterprise plans.

Who It's Best For

HubSpot’s free plan is ideal for content-intensive startups and small-to-medium businesses looking to attract, engage, and retain customers. The website builder is suited to those focused on growth, seamlessly integrating intuitive website design with advanced automated marketing and e-commerce tools to help achieve business goals.

It also offers a solution to larger businesses who want to test the CRM and CMS before committing to a paid plan suitable to their large-scale needs.

Pros pros

  • Connect a custom domain even on the free plan
  • Basic e-commerce and SEO features are available on the free plan
  • AI assistance simplifies processes
  • Effective web analytics

Cons cons

  • Non-removable HubSpot logo on the free plan
  • Scaling up requires a substantial investment
  • Limited control over content placement compared to most website builders
HubSpot Website Builder

The 7 Best Free Website Builders Compared

To help you effectively compare, we’ve drawn up a table highlighting the main features of each free website builder on our list. Here’s what you need to know:

Provider Name Free Trial? Cheapest Paid Plan Top Features
Wix 14 days $204/year SEO Setup Checklist, Free web hosting, Wix ADI (Artificial Design Intelligence)
GoDaddy 7 days $131.88/year AI-powered GoDaddy Insight for website improvement, Integrated marketing functions, Integrated analytical tools
Weebly 14 days $120/year E-commerce capabilities, SEO and marketing tools, Drag-and-drop editor
Webflow $168/year Creative control for responsive design customization, Automatic code generation, Content Management System (CMS)
Site123 $153.60/year AI-powered automated site generator, Beginner-friendly user interface, Responsive mobile-optimized sites
Strikingly 14 days $96/year Mobile-friendly templates for one-page websites, Basic e-commerce functionality, Exceptional customer support
HubSpot 14 days $180/year AI-powered tools for website building and marketing, Basic SEO and e-commerce functionalities, Scalable Customer Relationship Management (CRM) and CMS
Methodology

How We Review And Test Website Builders

To provide our readers with accurate and well-informed recommendations, we test the most popular website builders on the market to find the best options for you. Our methodology consists of the following criteria:

  • Template Variety and Quality: We evaluate the range and quality of pre-designed templates offered by each website builder, considering factors like aesthetics and customization options.
  • Mobile Responsiveness: We test the responsiveness of websites created with each builder to ensure they display correctly and function smoothly on various devices, including smartphones, tablets, and desktops.
  • Customization Options: We examine the level of customization available within each website builder: layouts, fonts, colors, custom CSS or HTML code.
  • Ease of Use: We assess the user interface and overall usability of each website builder to determine how intuitive and beginner-friendly the website builder is.
  • Speed and Performance: We measure the load speed and performance of websites built with each website builder, considering factors such as page load times, image optimization, and caching options.
  • SEO Features: We analyze the built-in SEO tools and features offered by each website builder, including meta tags, sitemaps, URL structures, and integration with analytics platforms.
  • E-commerce Functionality: We evaluate the e-commerce capabilities of each website builder, assessing product listings, inventory management, payment gateways, and order processing.
  • Integrations: We look at the integration capabilities of each website builder, including compatibility with third-party tools such as email marketing software, CRM systems, and social media networks.
  • Customer Support: We test the responsiveness and availability of customer support offered by each website builder, such as available support channels, response times, and user satisfaction ratings.
  • Scalability and Flexibility: We evaluate the scalability and flexibility of each website builder, considering factors such as the ability to add new pages, features, and functionality as the website grows and evolves.
  • Security Features: We review the security features of each website builder, including SSL encryption, malware scanning, and regular security updates.
  • Analytics and Reporting: We examine the analytics and reporting capabilities of each website builder, including the availability of built-in analytics tools, integration with external analytics platforms.

Free Vs. Paid Website Builders — Which is Better?

There is no one-size-fits-all approach to deciding between a free and paid website builder, as the better option largely depends on your needs and available resources. Most free website builders are ideal for newbie website creators, small businesses, hobbyists, or users testing the platform before upgrading.

A free website builder should typically offer basic site-building tools and features in a beginner-friendly interface. However, they often have restrictions like low storage, ads, limited customization and design options, and branded domains.

Though requiring an investment, the paid plans offered by website builders are more flexible. They offer advanced SEO and e-commerce features, increased storage, and a custom domain. They suit individuals and businesses with more demanding site needs, such as larger businesses prioritizing scalability and innovation. You need to weigh your options and decide whether a paid plan is worth investing in. If not, a free website builder will get the job done.

How to Choose the Best Free Website Builder

Several principal elements go into selecting a compatible free website builder.

Evaluate Your Specific NeedsBudget & Value for MoneyEase of UseKey FeaturesDesign Options & CustomizabilityCustomer Support

Define your website’s main objective and the features necessary to achieve this purpose. What type of website do you need? Do you intend to scale up? Do you have design or technical skills? Understanding your needs is the first step to finding the best free website builder to solve them.

While a free and basic website builder is useful for getting started, your needs may evolve to require features that these free plans cannot accommodate. You must consider how much you’re willing to spend on your site and find a free builder with paid plans that offer value for your money.

If you’re a beginner with little or no coding skills, you should opt for website builder software with an intuitive user interface. Look for a drag-and-drop editor, AI-assisted website creation, and tutorials facilitating the process where necessary.

Website builders with free plans are usually limited, so you must ensure fundamentals are provided. In addition, with the understanding of your specific needs, you must identify features instrumental to satisfying these needs. Some free website builders have special capabilities despite their limitations in other aspects. For instance, Wix offers advanced SEO features in its free plan.

Ensure that the free website maker you select has a range of customizable templates. While it is important to manage expectations, good free plans should offer a reasonable collection of templates and the ability to customize layouts, fonts, and colors to meet your preferences.

Reliable customer support is useful. It is especially essential for beginner website builders who need onboarding assistance and users needing troubleshooting guidance. You should look for free website builders that provide support channels through FAQs and tutorials and, more importantly, live chat, email, or phone support—even better if this support is available 24/7.

Free Website Builder FAQs

What is the best free website builder?

Is Wix actually free?

Is GoDaddy completely free?

Are free site builders worth it?

Is it unprofessional to use a website builder?

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Ademilade Shodipe-Dosunmu
Technology Expert
Ademilade Shodipe-Dosunmu
Technology Expert

Ademilade has spent the last five years creating optimized content for SaaS, tech, and entertainment publications like MakeUseOf and GameRant. With a solid background in Mechanical Engineering, he strives to devise content that informs and helps people leverage the technology around them. Furthermore, as a Top Writing Voice on LinkedIn, he regularly contributes to the growing body of content knowledge, helping budding writers find their footing.