Kirsten Lamb
Technology Expert
Kirsten Lamb is a freelance conversion copywriter and content marketer with a specialist focus in technology. She previously studied at Keele University and The University of Edinburgh. She has over 7 years of experience in the marketing industry and has worked with brands like Hotjar and WooCommerce, plus on the tech side of Booking.com.
Definitions from Kirsten Lamb
Operational CRM
What is Operational CRM An operational customer relationship management (CRM) tool is used to streamline and integrate customer-focused workflows across...