Chris has been a freelance technology journalist since the 1990s. In addition to editing two consumer tech blogs, TechDigest.tv and ShinyShiny.tv, he also regularly contributes…
Michael is a Tech Content Editor at Techopedia, who is passionate about delivering high-quality tech content online and ensuring the accuracy of our guides. With…
Largest Contentful Paint (LCP) is a website metric that measures how long it takes to load the largest element on the page.
It measures the time it takes from when a user initiates loading the page on their browser until the largest image or text block is fully rendered for the visitor.
LCP is important for several reasons. First, it directly impacts the user experience. A fast LCP means users don’t feel frustrated waiting for your content to appear and decide to click away.
It is also important for search engine optimization (SEO), as Google and other search engines take LCP into consideration when ranking websites in search results.
Finally, faster loading times can lead to higher conversion rates as users are more likely to engage with your content and complete desired actions, such as subscribing to a newsletter or completing a purchase.
Ideally, for desktop users, you should aim for an LCP score of 2.5 seconds or less for 75% of page loads. This aligns with Google’s Core Web Vital thresholds for a seamless user experience.
Mobile users generally have a slower connection speed, so 3 seconds or less for page loads is considered good. However, striving for under 2.5 seconds on mobile is still highly recommended for an optimal user experience.
Multiple tools are available to measure your LCP performance, including the following:
If the LCP is significantly larger than the recommended maximum of three seconds, there are a few things you can do to improve it.
The Largest Contentful Paint is an important website loading metric that adds to the user experience. If the LCP takes a long time to load, site visitors are more likely to leave the page without engaging with it.
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Chris has been a freelance technology journalist since the 1990s. In addition to editing two consumer tech blogs, TechDigest.tv and ShinyShiny.tv, he also regularly contributes tech/business articles to various publications including The Daily Telegraph, The Daily Mail, Tech Radar, IFSEC Insider and AI Business. He was recently listed in the TytoTech 500 list of UK tech influencers, one place behind money-saving expert Martin Lewis! A passionate outdoor swimmer, Chris is also a qualified lifeguard.
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