Digital Asset

What Does Digital Asset Mean?

A digital asset is any text or media that is formatted into a binary source and includes the right to use it; digital files that do not include this right are not considered digital assets. Digital assets are categorized into images and multimedia, called media assets, and textual content.

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Techopedia Explains Digital Asset

Digital assets are files that continue to exist as technology progresses regardless of the device where the digital asset is stored or created. Distinguishing and defining the various types of digital assets can help in digital assets management. As conventional broadcast, print and graphic assets are gradually transformed into an advanced digital form, digital assets are becoming increasingly important, leading to growth in the digital asset management industry. Big corporations like Oracle, Microsoft, Apple and many others are consistently growing their enterprise to provide third-party digital asset management through Web-based repositories.

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Margaret Rouse
Technology Expert

Margaret is an award-winning technical writer and teacher known for her ability to explain complex technical subjects to a non-technical business audience. Over the past twenty years, her IT definitions have been published by Que in an encyclopedia of technology terms and cited in articles by the New York Times, Time Magazine, USA Today, ZDNet, PC Magazine, and Discovery Magazine. She joined Techopedia in 2011. Margaret's idea of a fun day is helping IT and business professionals learn to speak each other’s highly specialized languages.