ALERT

[WEBINAR] Building a Business-Driven Data Architecture

Cyber Monday

Definition - What does Cyber Monday mean?

Cyber Monday is a term used to refer the first Monday following the U.S. Thanksgiving holiday or the Monday that follows immediately after the Black Friday. Black Friday generally kicks off the traditional American holiday shopping season, and consumers rush to local stores to buy goods at heavily discounted prices. On Cyber Monday, this trend tends to move online as the consumers shop at work and in their homes in pursuit of the best online deals advertised by merchants and offered only for this day. Cyber Monday is a major shopping day for online retailers and follows Black Friday, which is the top shopping day of the year for brick-and-mortar stores.

Techopedia explains Cyber Monday

Although Black Friday tends to be the highest-revenue day of the year for many brick-and-mortar stores, the number of online transactions that occur on this day has been rising as well. Cyber Monday's popularity and potential profitability is one of the reasons that brick-and-mortar stores have opened electronic storefronts. In order to capitalize on the number of people shopping online on this day, electronic retailers also make coupon codes heavily available for Cyber Monday sales.

According to comScore, Cyber Monday sales hit a record $1 billion in 2010, an increase of 16 percent over the year before. However, it is worth noting that couponing activities and discounts surged in 2010 as well, which likely contributed to some of the increase.

The term Cyber Monday was first coined by Shop.org in 2005. It is a relatively new phenomenon, at least compared to its older counterpart, Black Friday.

Connect with us

Techopedia on Linkedin
Techopedia on Linkedin
Tweat cdn.techopedia.com
"Techopedia" on Twitter


'@Techopedia'
Sign up for Techopedia's Free Newsletter!

Email Newsletter

Join thousands of others with our weekly newsletter

Resources
Free Whitepaper: The Path to Hybrid Cloud
Free Whitepaper: The Path to Hybrid Cloud:
The Path to Hybrid Cloud: Intelligent Bursting To Amazon Web Services & Microsoft Azure
Free E-Book: Public Cloud Guide
Free E-Book: Public Cloud Guide:
This white paper is for leaders of Operations, Engineering, or Infrastructure teams who are creating or executing an IT roadmap.
Free Tool: Virtual Health Monitor
Free Tool: Virtual Health Monitor:
Virtual Health Monitor is a free virtualization monitoring and reporting tool for VMware, Hyper-V, RHEV, and XenServer environments.
Free 30 Day Trial – Turbonomic
Free 30 Day Trial – Turbonomic:
Turbonomic delivers an autonomic platform where virtual and cloud environments self-manage in real-time to assure application performance.