Social Media

Twitter, Facebook, and all other things social are covered in this section.




Artificial intelligence is making its mark on the publishing industry, with AI tools that can find, create and even verify the authenticity...


Embedded analytics is helping businesses learn more about their customers - eliminating pain points and helping with predictive analytics....


Viral marketing and social media marketing are a huge departure from the traditional world of marketing. Learn more about the tactics...


Find out how a business can keep its social media presence from going to the Dark Side, according to Jedi wisdom.


We take an in-depth look at what crowdsourcing is, how it works and why it isn't going away anytime soon.


On Facebook, not everything is as it seems. No matter how many friends you have, enemies may be lurking there as well.


Social media has changed the way we choose products, follow the news and live our daily lives. Learn the basics behind the buzz.


How is the information you provide to websites and web services used? The answer may surprise you.


Big data can be applied in nearly any field. Here we examine how big data can be used in social work - and what implications that has for...


Twitter can be a great business and marketing tool, but only if it's done right. These tools will help you get more out of your Twitter...


In the tech field, there's a lot of jargon that's totally unfamiliar to those who don't call themselves geeks. How many of these acronyms...


Sites like Facebook and Twitter are now so popular they account for more of our online time than any other single activity.


Sentiment analysis has come a long way, but companies still need to follow a few guidelines to really benefit. Learn more about it here.


Sockpuppet marketing is shilling in sheep's clothing. Here, we review this online scourge, its legal ramifications and advice from Google's...


Hashtags began innocently enough, but now it seems we've created a monster. Learn more about their history here.


Social networks represent a drastic and rapid change in the way we connect with each other. Perhaps what's most interesting is the...


Twitter can be a great marketing tool. It can be a great way to network. It’s awesome for content marketing. Unless you mess it up. Want to...


While you're trying to make your friends jealous by splashing pictures of yourself drinking Mai Tais on a beach, burglars may be checking...


The hashtag symbol is used to categorize tweets by keywords or topics, but using it the right way - and for maximum benefit - is tricky....