Social Media

Twitter, Facebook, and all other things social are covered in this section.

Artificial intelligence is making its mark on the publishing industry, with AI tools that can find, create and even verify the authenticity...

5 AI Advances in Publishing and Media

Embedded analytics is helping businesses learn more about their customers - eliminating pain points and helping with predictive analytics....

3 Ways Embedded Analytics Can Help Build a Data-Driven Business

Viral marketing and social media marketing are a huge departure from the traditional world of marketing. Learn more about the tactics...

What Makes Web Content Go Viral?

Find out how a business can keep its social media presence from going to the Dark Side, according to Jedi wisdom.

Jedi Strategies for Social Media Management

We take an in-depth look at what crowdsourcing is, how it works and why it isn't going away anytime soon.

Crowdsourcing: What It Is, Why It Works and Why It Isn't Going Away

On Facebook, not everything is as it seems. No matter how many friends you have, enemies may be lurking there as well.

6 Sneaky Ways Hackers Can Get Your Facebook Password

Social media has changed the way we choose products, follow the news and live our daily lives. Learn the basics behind the buzz.

Understanding Social Media: What You Need To Know

How is the information you provide to websites and web services used? The answer may surprise you.

What You Should Know About Your Privacy Online

Big data can be applied in nearly any field. Here we examine how big data can be used in social work - and what implications that has for...

Big Data, Social Sciences and How to Change Negative Outcomes Into Positive Ones

Twitter can be a great business and marketing tool, but only if it's done right. These tools will help you get more out of your Twitter...

5 Twitter Tools You Should Be Using

In the tech field, there's a lot of jargon that's totally unfamiliar to those who don't call themselves geeks. How many of these acronyms...

10 Tech Acronyms You Must Know

Sites like Facebook and Twitter are now so popular they account for more of our online time than any other single activity.

How Much Time Do You Spend on Social Media Sites?

Sentiment analysis has come a long way, but companies still need to follow a few guidelines to really benefit. Learn more about it here.

Social Chatter: Should Your Company Be Listening?

Sockpuppet marketing is shilling in sheep's clothing. Here, we review this online scourge, its legal ramifications and advice from Google's...

No, That's Not My Hand In There! Why Sockpuppet Marketing Is Bad News

Hashtags began innocently enough, but now it seems we've created a monster. Learn more about their history here.

INFOGRAPHIC: The History of the Hashtag

Social networks represent a drastic and rapid change in the way we connect with each other. Perhaps what's most interesting is the...

Social Media Networks: Who's Using Them?

Twitter can be a great marketing tool. It can be a great way to network. It’s awesome for content marketing. Unless you mess it up. Want to...

Twitter Fail! 15 Things You Should Never Do On Twitter

While you're trying to make your friends jealous by splashing pictures of yourself drinking Mai Tais on a beach, burglars may be checking...

INFOGRAPHIC: How Burglars Are Using Social Media

The hashtag symbol is used to categorize tweets by keywords or topics, but using it the right way - and for maximum benefit - is tricky....